Peyton specializes in most of everything in the digital marketing space, including Social Media, Google Advertisements, SEO, Web Design, and more. Peyton has a Bachelor's Degree from Lakeland University where he double majored in Business Finance & Marketing. He holds certifications from online courses that are relevant to social media, online marketing & web design. His hobbies include football, golfing, and fishing. He is the youngest of three brothers, parents being Parke and Tracy Petersen. Peyton played football at Lakeland University, wrapping up a 16 year football career there. He's an avid golfer now trying to improve his game!